21 Proven Practices For Higher Education

Institutions large and small have raised hundreds of thousands, and even millions of dollars during Giving Days.

You may have considered organizing a Giving Day for your own institution, but hesitated because you’ve never done one before or because you were concerned about the resources required to pull it off successfully.

Capturing Kimbia’s deep Giving Day expertise, this eBook expertly guides institutions through the entire giving day cycle to make your Giving Day easier and more successful.

When you download this eBook, you’ll learn proven practices for:

  • Planning for communications, messaging, audience and logistics
  • Choosing the right technology and vendor
  • Organizing Giving Day headquarters, events and social media communications
  • Leveraging the post-Giving Day buzz to raise even more

Find out how institutions such as Georgetown University, Susquehanna University and the University of Maryland have raised substantial funds while recruiting new and reactivating many lapsed alumni donors.

21 Proven Practices for a Successful Higher Education Giving Day

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